Visitors to UK attractions up 7.2 per cent, with major boost for Scottish sites
Leisure Opportunities
Job search
Job Search
see all jobs
Latest job opportunities
Leigh Sports Village
£18,950 - £22,302
Leigh Sports Village, Wigan, UK
Everyone Active
Unlimited earning potential
Camberwell Leisure Centre, London, UK
star job
Xercise4Less
Competitive
Rugby, UK
star job
Coach Gyms
£15k basic + commission + Bonus
Leeds, UK
Burnley FC in the Community
£25,000 to £30,000 per annum
Burnley, UK

Visitors to UK attractions up 7.2 per cent, with major boost for Scottish sites

Job opportunities
Sefton Council
Band D (scp 5-6 £19,321 - £19,698)
location: Sefton, Liverpool, UK
VOYA Products Ltd
Competitive
location: Europe
Leicester Grammar School
Competitive
location: Leicester, UK
more jobs

The popularity of attractions across the uk continues to rise, according to the annual report from the Association of Leading Visitor Attractions (alva), with 130m people through their doors in 2016. Scottish attractions had one of their best years on record.

A number of attractions stood out from the crowd. The British Museum is celebrating 10 consecutive years as the UK’s most visited attraction, despite a 6 per cent decrease in visitors from 2015, down to 6.42m. Snapping at its heels in second place, the National Gallery achieved a 6 per cent increase in visitors, welcoming 6.26m people.

The Tate Modern, which opened its Herzog & de Meuron designed extension in summer 2016, saw attendance rise 24 per cent, taking it to third place in ALVA’s table. The rest of the top 10 attractions were also all in London, including the Natural History Museum, Southbank Centre, Science Museum, the V&A and the Tower of London. A total of 67m people went to an attraction in the capital last year.

Among London galleries, Tate Britain’s attendance continued a four-year decline to 1.08m – something that will likely be reversed for 2017 considering the popularity of its current David Hockney retrospective. Meanwhile, the Royal Academy enjoyed the success of its 2016 blockbuster exhibition Painting the Modern Garden: Monet to Matisse, rising from 29th to 23rd in the table thanks to its 17 per cent boost.

Outside London, Chester Zoo was the most visited attraction, welcoming 1.9m people – a 12 per cent rise engendered by investment in its £40m Islands project and raised awareness from TV documentary The Secret Life of the Zoo.

Elsewhere, attractions pulling in over 1 million visitors include the Titanic Belfast, which increased attendance by 9 per cent, the Eden Project, which rose by 4 per cent and Startford’s Royal Shakespeare Theatre and Swan Theatre, rising nearly 7 per cent.

“Many of our members in scotland, Wales, Northern Ireland and Cornwall had record years in 2016, although the first 9 months of 2016 were unquestionably hard for our members, particularly in London, for many reasons,” said Bernard Donoghue, director of ALVA. “However by the end of the year nearly all attractions were reporting growth from visitors from overseas and the rest of the UK.”

A big winner from the year of the Brexit referendum was Scotland, where the attractions achieved a 15.6 per cent increase in visitor numbers, a total of 15m visitors.

Edinburgh Castle kept its place as Scotland’s most-visited visitor attraction, and jumped two places in the ALVA table to 16th. The heritage site received almost 1.8 million visitors, 13 per cent more than in 2015. The Scottish National Gallery was close behind in 18th place, attracting 12 per cent more visitors than the previous year.

Similarly, visitor numbers also rose at Riverside Museum, Glasgow (+11%), National War Museum, Edinburgh (+13%), Gallery of Modern Art, Glasgow (+9%), Stirling Castle (+5%), National Gallery of Modern Art, Edinburgh (+29%), Glasgow Cathedral (+62%) and St Andrews Castle (+10%).

Stephen Duncan, director of commercial and tourism at Historic Environment Scotland and ALVA Board Member, stressed the role of the country’s heritage and historical sites.

“These figures show that Scotland is a major player in the UK tourism sector,” Duncan said. “Heritage tourism is a key element in this wider success story. Together our iconic castles, abbeys, palaces and other historic sites, which represent thousands of years’ worth of Scottish history, welcomed over 3.7 million visitors in 2016 alone. Our visitor offering is stronger than ever before and it’s something that we will continue to build upon during 2017 as we mark Scotland’s Year of History, Heritage and Archaeology.”

To see the full list of figures, click here.

Sign up for FREE ezines & magazines
The popularity of attractions across the UK continues to rise, according to the annual report from the Association of Leading Visitor Attractions (ALVA), with 130m people through their doors in 2016. Scottish attractions had one of their best years on record.
TAW,VAT,HAM,AAC
THUMB18271_703406.jpg

More News

1 - 15 of 43,103
20 Jan 2021
HCM editor, Liz Terry, has launched a Parliamentary Petition calling for gyms to be in the first wave of reopenings after the lockdown and for ... More
22 Jan 2021
The failure to tackle the UK's obesity crisis is down to successive governments being guilty of weak policy design, lack of effectiveness and botched implementation. ... More
22 Jan 2021
Les Mills has launched a new digital content solution to support health and fitness operators in engaging their members outside the four walls of their ... More
21 Jan 2021
Gymbox has entered the hospitality space with the signing of a deal to deliver in-room exercise sessions to guests staying at citizenM hotels around the ... More
21 Jan 2021
The Hong Kong government has revealed plans to provide the historic Ocean Park theme park with a further HK$2.8bn (US$361m, €298m, (£265m) worth of investment ... More
21 Jan 2021
Nuffield Health has launched a series of free, online classes focused on emotional wellbeing. The classes have been made available on the healthcare charity's digital ... More
TVS Sport Surfaces
TVS Sport Surfaces
20 Jan 2021
Resistance training is just as beneficial for men and women over the age of 50, a new study has found. Research by the University of ... More
19 Jan 2021
Fitness, sport and leisure sector professionals who have continued to deliver services to their communities throughout the pandemic are to be celebrated at industry networking ... More
19 Jan 2021
Design specialist BRC Imagination Arts (BRC) has been selected to design and produce the World Food Center Experience in Ede, the Netherlands. The attraction will ... More
19 Jan 2021
Broadcaster and natural historian, Sir David Attenborough, will front a new virtual app which will allow users to explore exotic plants and animals in their ... More
19 Jan 2021
A national survey has launched to chart the mental health of the fitness and physical activity workforce. Undertaken in partnership with CIMSPA, the survey will ... More
18 Jan 2021
One of England's highest ranking police officers has called on government ministers to clearly define the maximum distance people are allowed to travel to undertake ... More
Miha Bodytec GmbH
Miha Bodytec GmbH
17 Jan 2021
Virtuagym, a leading provider of fitness technology for gyms and trainers, has announced the launch of PRO+, a new solution that enables operators to generate ... More
15 Jan 2021
Fitness First has launched a new free digital fitness hub, offering users a wide range of virtual classes and training sessions. Called FitX Player, the ... More
15 Jan 2021
The Gym Group has brought in Rio Ferdinand and Wais Shaifta as non-executive directors, signalling a broadening of its remit, new horizons and an intention ... More
1 - 15 of 43,103
fibodo Limited
fibodo Limited