Aromatherapy Associates expands global footprint with partnerships across EMEA region
By Helen Andrews
The Elements Spa in Bucharest is a new spa partner for Aromatherapy Associates Credit: The Elements Spa, c/o Aromatherapy Associates
Aromatherapy Associates has entered the Saudi Arabian market and partnered with four spas across the EMEA region.
Supported by a new regional distribution partner, the brand has secured a foothold in the Middle East, in the Kingdom of Saudi Arabia, as it builds its international presence.
Greg Davis, managing director at Aromatherapy Associates, said: “Expanding into the Kingdom of Saudi Arabia marks a pivotal step in our global journey. The region is experiencing a remarkable shift towards holistic wellness and we are proud to bring our expertise in aromatherapy to support that evolution.
“At Aromatherapy Associates, we believe in the power of purposeful self-care, and we’re excited to partner with spa and hospitality leaders across the Kingdom to deliver treatments and experiences that truly elevate wellbeing,” Davis said.
The brand has also secured spa partnerships in European locations, including the Anoseas Spa at JW Marriott Crete Resort and Spa in Greece, the Menegheti Wine Hotel and Winery in Istria, The Elements Spa in Bucharest and Hawkstone Hall and Gardens in the UK.
Sign up for FREE ezines, news alerts & magazines
Company Details
Aromatherapy Associates Ltd
Aromatherapy Associates is a world-leading British wellness brand that has pioneered the transformative power of essential oils since 1985. Hand-blended in London using 100% natural, ethically sourced ingredients, their award-winning products and treatments support physical, mental, and emotional wellbeing. Proudly B Corp Certified, the brand combines heritage, sustainability, and luxury. From the iconic Bath & Shower Oils to cutting-edge Psychodermatology facials and the Atomiser Connect diffuser, Aromatherapy Associates delivers innovative solutions with exceptional results. Trusted by spas globally, the brand provides bespoke treatments, expert training, and tailored business support to address wellbeing needs like sleep, stress relief, and emotional balance.
Address
No 6, Great West Trading Estate, Great West Road, Brentford, Middlesex TW8 9DN
Telephone
+44 (0)20 8569 7030
Aromatherapy Associates has entered the Saudi Arabian market and partnered with four spas
across the EMEA region.
2025/THUMB115-356667_22934_967994.jpg
More Product news
03 Jun 2026
Microbiome-focused Esse Skincare has upgraded its Probiotic Serum formula with a fourth live probiotic species. The new species, Bacillus coagulans, is said to enhance the ... More
01 Jun 2026
Organic seaweed spa brand Voya has developed a lightweight scalp serum called Resurge Hair and Scalp Elixir. The product is designed to target signs of ... More
01 Jun 2026
Templespa* has developed a memory gel serum called Glass Act that is designed to cool, comfort and revive the delicate skin found around the eyes. ... More
31 May 2026
Modern apothecary skincare brand Sweet Bee Organics has entered the spa market with its first treatment at the hotel and members’ club The Ned London, ... More
29 May 2026
Nutri-cosmeceutical beauty brand OSKIA has unveiled an eye cream called Midnight Eye Q, which has been designed to regenerate the delicate skin in alignment with ... More
27 May 2026
Biotechnology-driven skincare company, Epicutis, has launched two new products in its mission to deliver long-term skin health, barrier recovery and microbiome harmony. Epicutis is a ... More
25 May 2026
Swiss cellular skincare and spa brand, Cellcosmet, has released its Hydra-Soothing Mask to meet what it sees as a rise in demand for sensitive and ... More
22 May 2026
Aromatherapy Associates has developed an aromatherapy ritual using its Calm Confidence blend, designed to ease inner tension and support emotional balance. The Calm Confidence range ... More
20 May 2026
Europe-wide distributor of non-invasive aesthetic technologies, Landsberg First Class Aesthetic, launches EXO Regentron Eyecontour device by Thermoceutical. In order to address the treatment of the ... More
20 May 2026
Germaine de Capuccini has created a professional spa and beauty treatment using its new Timexpert Skinreset skincare collection. The new range is inspired by bioenergetic ... More
19 May 2026
What does a premium body composition experience actually look like? It starts with the measurement itself. The new the new MC-800 sits at the intersection of ... More
14 May 2026
Professional spa and skincare brand company Wildsmith Skin has created a new wellbeing ideator role, to meet an increasing demand for touchless wellness programming from ... More
12 May 2026
Wrap Up by VP, the US-based spa wraps and resort wear brand, has released its Spring 2026 Collection in a variety of new fabrics and ... More
11 May 2026
Italian skincare brand Borghese has launched its Fango Purificante Mud Mask for Face and Body, for use in a five-minute treatment designed to purify and ... More
07 May 2026
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The first solution is a robotic treatment system that is part ... More
- News by sector (all)
- All news
- Fitness
- Personal trainer
- Sport
- Spa
- Swimming
- Hospitality
- Entertainment & Gaming
- Commercial Leisure
- Property
- Architecture
- Design
- Tourism
- Travel
- Attractions
- Theme & Water Parks
- Arts & Culture
- Heritage & Museums
- Parks & Countryside
- Sales & Marketing
- Public Sector
- Training
- People
- Executive
- Apprenticeships
- Suppliers
Latest news
People news
Training news
Product innovation