Beata Aleksandrowicz, creator of the Pure Massage Spa Training Method, has developed a new training masterclass that will teach therapists the best practice to care for both themselves and their clients.

The two-day masterclass – A culmination of Aleksandrowicz's 20 years of experience and research – was designed to meet industry demand, and teaches therapists how to take care of their health, physical strength and emotional wellbeing, as well as how to protect their bodies while delivering treatments, including body-work, facials and pedicures/manicures.

Therapists will also learn how to avoid burnout, as well as tips for effective communication and personalisation, in order to provide a tailored service to clients. Additionally, Aleksandrowicz will teach what she considers to be the four pillars of an effective treatment.

The two-day training programme aims to equip therapists with the tools needed to deliver exceptional treatments and service, as well as transform common practice and team dynamics. It combines theory with physical activities as well as group work, role play and interaction.

The training course is a standalone event, taught by Aleksandrowicz, and can be booked by operators to increase their therapists' skillset as well as improve their treatment offering without impacting on the daily operation of the spa.

"We know that therapists work very long hours and do not necessarily have the tools to take care of themselves, said Aleksandrowicz. "This masterclass gives them an everyday routine keeping them injury and burnout free. I believe that if you take this masterclass you will see much happier therapists, but you will also see the return on the investment.”