CMO news

Activity levels are still rising among English adults according to Sport England’s new Active Lives Survey, which covers November 2024 to November 2025.  According to ... More

Sport England has released the latest Active Lives Children & Young People Report for the 2024-25 academic year. Physical activity among children and young people ... More

Grassroots sport and exercise boost the UK economy by £36.2 billion every year, according to Sport England’s latest social value of sport and exercise research. ... More

Physical participation figures are the highest ever, but inequalities remain with the same groups still losing out, according to the new Active Lives Adult Survey ... More

New York-based lifestyle robotics company Aescape has announced it has raised US$83 million (€76.5 million, £64.3 million) in a strategic round led by Valor Equity ... More

Recovery and wellbeing technology company, Therabody, has teamed up with smart watch provider, Garmin, to support people in optimising their recovery. As well as collecting ... More

Disturbing new research has found BMI completely fails as an accurate measure of obesity in children, calling into question the foundation for all past and ... More

Triathlon legends, Alistair and Jonny Brownlee, have launched a free conversational AI tool to share their vast training knowledge with multisport enthusiasts. Designed to answer ... More

Xponential Fitness has acquired metabolic health business, Lindora, as its eleventh brand from Solis Capital Partners and Innovate Partners. The move marks the company's first ... More

International medical and wellness professionals are congregating today in Austria at St. Martins Spa and Lodge for the second annual Medical Wellness Congress (MWC). Co-organised ... More

Functional fitness company P.volve has opened its first franchise studio in San Diego, which adds to the network of its existing owned clubs in New ... More

Austrian wellness operator Lanserhof has collaborated with science-led beauty brand Augustinus Bader to open its flagship clinic The Skin Lab by Augustinus Bader. The new ... More

The Brand Xchange Agency, a new Web 3.0 consultancy looking to develop business in the health, fitness and wellness market has been launched by four ... More

The team behind the Medical Wellness Congress (MWC) is adding to its online series of interviews with its speakers, sponsors and ambassadors with a brand ... More

Cross-platform fit tech business Fiit, has hit a £1 million crowdfunding target in seven days. Over 1,000 investors have already supported the company’s ambitions on ... More

Ground-breaking research has shown that cancer patients who followed a course of exercise ahead of surgery saw their tumours shrink markedly when compared to patients ... More

Ten UK fitness industry leaders have written an open letter to the Prime Minister, Boris Johnson, calling for urgent action to help businesses survive the ... More

Today’s consumers have high expectations for brands to tackle sustainability head-on. In early 2021, a new US beauty and wellness brand named Ace of Air ... More

Massage and wellness franchise Massage Heights is under new leadership with Susan Boresow stepping up as new president and CEO. Boresow will succeed company co-founder ... More

Barbara den Bak, Tom Moos, and Clare Stobart have been announced as speakers for ukactive's Sweat 2021 conference, joining boutique and independent operators to discuss ... More

Andreas Blum has been appointed by cryotherapy specialist, Art of Cryo, as its director of sales, hotel and spa in APAC. His new role will ... More

Gymbox has entered the hospitality space with the signing of a deal to deliver in-room exercise sessions to guests staying at citizenM hotels around the ... More

Industry figure, Rainer Bolsinger, has recently been appointed chief sales officer and chief marketing officer for artofcryo.com, a new division of L&R Kältetechnik GmbH & ... More

The Global Wellness Summit (GWS), has announced that a “Call for Wellness Innovations” contest, as well as a dedicated Tech Innovation Pavilion, will be unveiled ... More

Four Seasons Hotel Silicon Valley, US, is the world’s first hotel to feature Tonal, an intelligent in-room gym and personal trainer, for guests to use ... More