Branding news

Global group exercise specialist, Les Mills, is inviting operators to sign up to its Workout for the World event on 20 June, in support of ... More

The Yard Gym (TYG) is to become Nike Training’s official global training partner in a new global partnership. The two will co-create training experiences, activations ... More

Holistic design and architecture practice Mendil + Meyer, based in Arizona in the US, has introduced a new division called Lām Concepts to integrate and ... More

Banyan Tree is adding Connection Retreats – immersive wellbeing journeys for small groups – to its signature Connections programme that was originally launched last year ... More

David Lloyd Leisure is significantly boosting its European presence, with the acquisition of health and wellness group, Aspria. With both companies being premium and aimed ... More

Oriele Frank is leaving Elemis, the company she co-founded 33 years ago with Linder Steiner, Noella Gabriel and Séan Harrington. Frank helped the brand develop ... More

Hyrox has completed its first Youngstars event, a racing format designed for younger athletes. The next will take place at the London Hyrox, in March, ... More

More than 30 industry speakers took part in discussions about wellness hospitality design and operations during the Wellness Hospitality Conference on 2 December at the ... More

"The fitness industry is facing an identity crisis," was Anna Bjustam's opening statement as she addressed delegates at the HCM Summit 2025 in London this ... More

Everlast Gyms, owned by Frasers Group, has announced a landmark partnership with sports nutrition brand Myprotein, which will see the rollout of around 60 Myprotein ... More

Events company Questex has introduced a new umbrella brand called Be+Well for its activities across all spa and beauty markets, to recognise the evolution salons ... More

Megavi Wellness, an operator of standalone, hotel and airport spas in India, has opened a Meghavi Spa Lounge at Mumbai International Airport today, as part ... More

Emlyn Brown has announced his departure from Accor, where he was VP of wellbeing, strategy, design and development over the last seven years. Brown is ... More

Reviv, a global provider of IV and other nutritional supplements, has introduced a membership programme in the UK to provide a way for guests to ... More

Oldham Active has created the new role of head of health and wellbeing to tackle inequalities by strengthening links with the healthcare sector and expanding ... More

Hepburn Bathhouse and Spa in Daylesford, Australia, has received an AU$1.7 million (US$1.1 million, €960,000, £810,000) investment, which it documented in partnership with popular renovation ... More

The Wellness Tourism Association’s (WTA) board of directors has announced its lawyers have dissolved the organisation due to financial issues. The organisation was first incorporated ... More

Former president of Xponential Fitness, Sarah Luna, has revealed the next step in her career. Luna is the CEO of a new start-up reformer Pilates ... More

Laszlo Puczko, CEO of Health Tourism Worldwide (HTTWLife), has initiated a new conversation about the evolving role of men in wellness. Through his Wellness of ... More

Hospitality visionary Barry Sternlicht is bringing back the Starwood name, rebranding his SH Hotels & Resorts operating group under the iconic brand he originally created ... More

Peloton has entered into a partnership with the University of Texas to offer the first immersive Peloton workout space on a college campus. The university’s ... More

A new £17m wellness and health centre in Leek, UK, will be funded by a creative mix of financing from the UK government’s regional Levelling ... More

The LifeFit Group has acquired Body Culture Group's collection of 15 clubs, bringing the German operator’s estate to 165 and adding 30,000 new members. Under ... More

Award-winning spa brand, Aqua Sana, has rebranded to Aqua Sana Forest Spa to better reflect its offering. Historically, Aqua Sana was the umbrella brand for ... More

The Shredquarters has announced the launch of a new boutique franchise brand called Fuse, with the first location in Beaconsfield UK. The Beaconsfield site is ... More